Features CRM Text Orders Catering Ghost Kitchen For Owners Book a call Start Making Sales →

Your customers are
begging to order
directly from you.

"If you build it — they will come." — Ray Kinsella

You don't need another platform to trust. You need one simple tool that puts you in control — your storefront, your customers, your community. FoodieGo is built for owners like you. Not chains. Not enterprise. You.

Direct storefront
Your URL. Zero commission.
Text-to-order
98% open rate. No app needed.
Built-in CRM
Know every customer by name.
Smart upsells
Avg ticket +95%. Auto-runs.
Catering system
10× avg transaction. Built in.
Ghost kitchen
Revenue after close. Same kitchen.
Orders this week
+41%
vs last week ↑
Platform fees paid
$0.00
This month
Start Making Sales
Your customers
are ordering direct.
Your storefront. Your customers. Your margin. Zero commission.
Start Making Sales →
Live Orders
Live
New
#047
Flat White
#046
Latte ×2
In Prog
#045
Matcha
Ready
#044
OJ, Muffin
Done
#043
Chai
● Open Now
Flat White$5.50
Croissant$4.50
Matcha Latte$6.50
🛒 2 items$12 →
Own your neighbourhood. Own your margin.

Five ways to grow — from the
kitchen you already have.

Your regulars are already loyal. Your neighbourhood already knows you. FoodieGo turns that trust into a complete direct-sales machine — no middleman required.

🏪
Engine 1
Direct storefront
Your URL. Your brand. Your customers. Zero commission on every order.
97%
margin kept
Engine 2
Smart upsells
Amazon's "add to cart" mechanic. Fires at the exact right moment. Set once.
+95%
avg ticket lift
👥
Engine 3
Built-in CRM
Starbucks loyalty mechanics. Know your customers. Re-market. Retain.
+67%
repeat spend
🍱
Engine 4
Catering system
High-ticket group orders built from what you already make every day.
10×
avg transaction
🌙
Engine 5
Ghost kitchen
Extend hours. Same kitchen. Zero extra front-of-house staff.
+52%
daily revenue add
💬
+ Your secret weapon: Text-to-order
98% open rate. Works on every phone. Nothing to download. Your neighbourhood trusts you — use it.
See how it works ↓
What changed — and why it matters to you

The platforms built something real.
Then they changed the deal.

They connected millions of customers with great local food. That part worked. But the economics shifted — and now both you and your customer are paying for it. Here's what's actually happening on every order.

Same $35 meal — ordered via platform
What your customer actually pays
Food (app price, inflated ~10%)$38.50
Service fee (~15%)$5.25
Delivery fee$4.99
Regulatory response fee$4.99
Tip (suggested 20%)$7.70
Customer pays$61.43
You receive~$21.45
Platform kept ~$40 in fees & ad costs. Your customer paid 75% more than your menu price. They don't know why. They blame you.
Same $35 meal — ordered via FoodieGo
What your customer actually pays
Food (your actual menu price)$35.00
Service fee$0.00
Regulatory surcharge$0.00
Expanded range fee$0.00
Optional tip (to your team)Up to you
Customer pays$35.00
You receive~$34
Customer pays exactly what your menu says. You keep what you earn. No surprises. No eroded trust.

"Same food. Same restaurant.
The only difference is who's in the middle."

Your customers are already looking for a better way. FoodieGo is where that direct relationship lives.

It's not just commission anymore

You now pay to be listed.
Then pay again to be seen.

Commission was always the deal. Then the platforms added Sponsored Listings — pay-per-click ads to appear at the top of search results. Don't pay? You sink to page 3 while the restaurant that did outranks you.

DoorDash's ad business alone crossed $1 billion in 2024. That's not a side product. That's their business model — and you're funding it.

NYC just approved up to 43% total commission. The NY State Restaurant Association called it: "restaurants will be bullied into paying or buried on the platforms."

You're a bidder in their ad auction
Commission (Premier) 30%
Sponsored listing (pay-per-click) +CPC
Enhanced services (NYC) +20%
Total possible extraction 43%+
FoodieGo
Flat fee. Full stop.
No commission. No sponsored listings. No pay-to-rank. What you earn is yours. Every order, every time.
Why FoodieGo

We didn't invent these mechanics.
We just stopped letting the big guys hoard them.

I've spent 20 years building direct-to-customer businesses online. I watched eBay do this to sellers. Amazon did it to marketplace vendors. Uber did it to drivers. The playbook is always the same: build the network, attract the participants, then gradually extract more from everyone in it.

I also watched Amazon use upsells to drive 35% of their revenue. I watched Starbucks build a $2.4 billion loyalty program by knowing exactly who their customers were. I watched Shopify prove that direct-to-consumer beats middlemen every single time.

FoodieGo is those same mechanics — built for the independent restaurant owner who deserves them just as much as any billion-dollar brand.

Proven at trillion-dollar scale
Amazon
Upsells drive 35% of their total revenue
→ FoodieGo: smart upsells on every checkout
Starbucks
Built a $2.4B loyalty program by owning customer data
→ FoodieGo: full CRM — every customer, yours forever
Shopify
Entire thesis: direct-to-consumer beats middlemen
→ FoodieGo: your own storefront, your own URL
McDonald's
Catering & volume orders = highest-margin revenue
→ FoodieGo: full catering system, built in
Uber Eats
Uses ghost kitchens to expand without new locations
→ FoodieGo: ghost kitchen from your existing kitchen
"You don't need to be Amazon. You need to run the same plays."
The math proof

How much did last month cost you?

Type in your monthly order volume. The platforms don't advertise this number — but it's real, it's yours, and it compounds every single month.

Stop losing it — Start Making Sales
You paid the platform last month
$—
in commission alone, before ad spend
That's $—/year leaving your business
$— back in your pocket with FoodieGo
every month, on the same order volume
That number doesn't include what you'd spend on Sponsored Listings to stay visible, or the customers you lose because your prices look inflated next to your competition.
Your online presence

Stop renting a corner
of someone else's platform.

The platforms don't just take commission — they take your brand, your SEO, your customer relationships, and your leverage. FoodieGo gives it all back.

🌐
Your own URL
Order at FoodieGo.click/bigbobs — not buried in a third-party app where you're listed next to every competitor in your postcode.
🔍
SEO that works for you
When someone Googles "burgers near me," your site comes up — not a platform page you have no control over. Your domain, your Google ranking, your traffic.
🔗
Link from everywhere
Put your order link in your Instagram bio, Google Business, Facebook page, email footer, receipts, packaging stickers — one link, all channels.
📸
Your photos, your way
Upload your own food photography. Not stock. Not platform-chosen. Your actual food, looking the way you want it to look.
🎨
Your brand, not theirs
Your logo. Your colour palette. Your tone of voice. Not sandwiched between two competitors with a platform logo in the corner.
📣
Market directly to your list
Run a promotion? Text your regulars. New menu drop? Email your top 100. You own the list — you control the message. No ad spend required.
Feature
Big platforms
FoodieGo
Your own branded domain & storefront
Customer data you own & can export
Zero commission on orders
✗ 15–30%
Your Google ranking & SEO
Direct email & SMS to your customers
No competitor ads next to your listing
Flat monthly fee (predictable costs)
Built-in CRM · Central Command

Most restaurant owners
don't know who their customers are.

Few restaurant owners have a customer list. They don't know who their regulars are, have no way to contact them directly, and no ability to bring them back. The platforms know this — and they exploit it.

The customer list is the platforms' secret weapon. They own your patrons' data, control the narrative, and use that leverage to dominate the marketplace. Every order placed through them makes you more dependent — and them more powerful.

A business that doesn't know who its customers are will always be at the mercy of those who do. Harsh — but true.

Take control. Own your list.
The FoodieGo CRM is your central command marketing database.

Know your customers. Reach them directly.
Build raving fans.

Every order automatically builds your database. You stay in control — always. And when you're ready to move on, FoodieGo lets you download your entire list and take it with you. You built it. It's yours. Forever.

📱
Text your customers directly
Send SMS promotions, order-ready notifications, or a simple "we miss you" to lapsed regulars. Most texts are read within 3 minutes.
📧
Email campaigns — built in
New menu drop? Special event? Loyalty reward? Fire off a branded email to your entire list — or a targeted segment — in minutes. No third-party tool needed.
📞
Phone — know who to call
Your top spenders, your VIPs, your catering clients — all tagged and surfaced. Pick up the phone and make it personal when it matters most.
🏆
Track your best clients
See who's ordered most, who spends the most per visit, and who hasn't been back in a while. Reward your regulars before they forget about you.
Ask for referrals & reviews
Automatically prompt happy customers for a Google review or a referral after their order. Your best marketing asset is a satisfied patron — let FoodieGo activate it.
💾
Download your list — it's yours forever
Export your full customer database anytime, in any format. No lock-in. No ransom. You built it, it belongs to you — even if you ever leave FoodieGo.
Customer Command
Total customers
312
SL
Sarah L.
14 orders · $487 lifetime · Yesterday
VIP
MK
Marcus K.
9 orders · $312 lifetime · 3 days ago
Active
PT
Priya T.
4 orders · $98 lifetime · 3 weeks ago
Re-engage →
JW
Jamie W.
1 order · $43 lifetime · Today
New
RD
Ryan D.
6 orders · $210 lifetime · 2 days ago
Active
Quick Actions
📱 Text all VIPs — Friday special Send →
⭐ Ask for Google review — last 10 orders Send →
🔁 Re-engage customers gone 3+ weeks Send →
👥 Ask for referrals — top 20 spenders Send →
💾
Your list. Your data. Always.
Export your full customer database anytime. No lock-in, no conditions. You built it — it's yours to keep forever.
Your unfair advantage

No app required.
Every phone already has it.

The big chains spent millions building apps that nobody wants to download. You don't need one. The most powerful marketing channel on the planet is already sitting in your customer's hand — and they check it within 3 minutes, every single time.

98%
SMS open rate
vs 20% for email
3 min
avg time to read
90 min for email
45%
response rate
vs 6% for email
$0
to download
works on every phone
What you can do with it
📦
Order-ready notifications
The moment their order is ready, they know. No one hovering at the counter. No missed pickups.
"Hi Sarah 👋 Your order from The Sandwich Society is ready for pickup at 3:00 PM. See you soon!"
🥪
Daily specials & sandwich of the day
One text. Your best customers order before the lunch rush even starts.
"🥪 Today only — Calabrese Chicken Pesto on sourdough. Your favourites are loaded. Order here → [link]"
🎟️
Events, RSVP & ticket sales
Patio opening. Live music night. Holiday dinner. Send once — fill your seats.
"🌿 Spring Patio is OPEN this Saturday. Free RSVP or grab tickets before they're gone → [link]"
Keyword ordering — text "EATS"
Customer texts a keyword to your number. Their personalized ordering page opens instantly — favourites pre-loaded, last order remembered.
"Text EATS to get your ordering link with your favourites ready to go. One tap to reorder."
Why it works for you — not the chains

A text from DoorDash is spam.
A text from your neighbourhood café is a welcome from a friend.

Your regulars want to hear from you. They trust you. They chose you. That trust is an asset the big chains spend millions trying to manufacture and never quite get. You already have it. Use it.

9:41 AM
100
🍽️
The Sandwich Society
now
Hi Sarah 👋 Your order is ready for pickup at 3:00 PM. See you soon!
Messages
EATS
Hey! Your favourites are loaded 🔥 Tap to order → sandwichsociety.foodiego.click
🥪 Today's special — Calabrese Chicken Pesto on sourdough. Order before noon and skip the wait → order here
🌿 Spring Patio opens Saturday! Free RSVP or grab a ticket before they're gone → bookings here
Big chains
📲 "Download our app"
⭐ Build points to earn discounts
🔔 Push notification ignored
💸 $2M in dev costs
FoodieGo
💬 Text from their fav spot
❤️ Already trusted — opened
🔗 One tap to order
✅ Built in. No extra cost.
🔓
Zero friction for your customer. No download. No account. No app store. Just a text and a tap.
Your neighbourhood is your network.
Text is how you activate it.
Built into every FoodieGo plan. No extra software. No third-party platform. Yours from day one.
Start Making Sales
Smart upsells

Bigger tickets.
Zero extra effort.

Smart prompts at checkout surface the add-ons customers were already thinking about. Set it once — runs on every single order automatically.

$43
avg ticket at Big Bob's Burgers with upsells enabled — up from $22

One burger becomes a full meal. Your upsell prompts show up at exactly the right moment — after they've already committed to buying. No awkward staff upselling required.

$22
Burger alone
$43
With add-ons
+95% ticket lift
🍔 Your Order · Big Bob's Burgers
Big Bob's Burger$22.00
Double smash, aged cheddar, Bob's secret sauce
🔥 Make it a proper meal?
🌭 Sausage Add-on
Beef & pork blend, charred
🍟 Tallow Fries
Twice-fried in beef tallow · salted
Subtotal$43.00
Total $43.00
Place That Order 🍔
For the owner

Run it from your phone.
Control everything.

No tech degree, no dev work, no IT guy. Built for the person who's also the chef, the manager, and the one answering the phone.

📺
Live order queue
New → In Progress → Ready → Done. Every order at a glance, any screen, any device.
🟦
Square POS integration
Connect your existing Square account. Products sync automatically. One menu, one source of truth.
🎛️
Full menu control
Put everything online or limit availability. Flip items on and off in seconds.
🎨
Custom branding & theme
Your logo, hero image, colours. Looks designed without the design bill.
Daily specials & promos
Product of the day, Sandwich Club, seasonal features. Change it every morning if you want.
Live Order QueueLive
New
#047
Flat White, Croissant
Just now
#046
Latte ×2, Brownie
2 min
In Progress
#045
Matcha, Avo Toast
5 min
#044
Long Black ×3
7 min
Ready
#043
OJ, Muffin
9 min
Done
#042
Chai Latte
14 min
#041
Sandwich ×2
18 min
No dev work. No chasing support.

Everything works.
Out of the box.

No custom integrations, no dev work, no chasing support. Purpose-built for how independent restaurants actually operate.

🟦
Square Integration
Connect existing Square. Products and pricing sync automatically. Manage your menu once.
🔐
Secure Payments
Built-in processing. Customers pay with confidence. Funds go directly to you — no middleman.
📖
One Menu, One Truth
What's in Square is what's online. Always in sync. No double entry, no price mismatches.
🏪
Made for Independent Operators
Not for chains. Not enterprise. For owners who wear every hat and need software that just works.
FoodieGo Catering System · Add-on

The most overlooked revenue
opportunity in your kitchen.

Most cafes, restaurants, and food smiths are leaving serious money on the table. Catering is right there — built from what you already cook every day — and it can double your revenue with higher gross margins than your regular service.

🚀 In some cases, catering alone can 2× your total revenue — at better margins than your regular service.
Your neighbourhood is full of catering customers who need you
🎉
Parties & Events
Birthdays, celebrations, neighbourhood gatherings. They want great food, not a caterer they've never heard of.
🏢
Local Businesses
Staff meetings, client lunches, office celebrations. Every business near you orders food regularly — most would prefer local.
Churches & Service Groups
Regular gatherings, fundraisers, community events. Loyal, repeat catering clients who spread the word.
🏟️
Sports & Recreation
Team meetups, tournament days, club events. Large groups who eat together and order in volume.
🏛️
Local Government
Council meetings, public events, civic functions. Reliable, repeating orders — often on account.
🎓
Schools & Education
Staff lunches, parent events, graduation functions. Captive community audiences who appreciate local operators.
💒
Weddings & Milestones
Rehearsal dinners, bridal showers, engagement parties. High-value events where food quality is everything.
🌏
Your Whole Neighbourhood
Anyone within reach who needs food for more than two people is a catering prospect. They're already walking past your door.
Build your catering menu from what you already make

You don't need a new kitchen.
Just a new menu format.

Everything you produce daily can be scaled, packaged, and sold as a catering offering. Think bigger quantities, smarter presentation — without reinventing your operation.

🥗
Platters & Grazing Boards
Scaled-up versions of your bestsellers. Feeds 10, 20, 50.
🎁
Gift Boxes & Hampers
Corporate gifting, holiday packages, loyalty rewards.
Coffee-to-Go Boxes
Serves 10–20. Perfect for office meetings, events, early morning functions.
🥤
Volume Drinks & Jugs
Cold brew kegs, juice jugs, smoothie batches. High margin, low effort.
🥪
Sandwich & Wrap Trays
Individual portions, clearly labelled. Office lunch staple. Easy to prep in volume.
🌸
Arrangements & Displays
Styled food displays for events. Premium price point, strong visual appeal.
FoodieGo Catering
New Catering Request
Client
Riverside Realty Group
Staff lunch — 22 people · Thursday 12:30pm
Order Items
Mixed Sandwich Tray × 2$120.00
Grazing Platter — Serves 20$185.00
Coffee Box — Serves 20$95.00
Juice Jug × 3$54.00
Order Total $454.00
Paid online · Confirmed for Thursday 12:30pm
One catering order vs regular orders
$43
avg single order
× 10 orders =
$430
$454
one catering order
1 order = 10×
How FoodieGo handles it all

A complete catering system.
Zero extra headcount.

📋
Dedicated Catering Menu
A separate online menu just for catering. Platters, boxes, volume items — priced and presented for group orders.
📅
Advance Order Scheduling
Clients choose their date, time, and delivery or pick-up. You get the order days in advance — no last-minute chaos.
💳
Online Payment Up Front
Clients pay at the time of ordering. No chasing invoices, no no-shows, no awkward conversations about money.
📊
Catering Order Dashboard
See all upcoming catering orders in one place. Plan your kitchen prep, manage fulfilment, and track revenue.
🔁
Repeat & Recurring Orders
Clients can reorder their last catering order in seconds. Build weekly recurring clients who barely need to think about it.
🏆
Builds Your Catering CRM
Every catering client goes into your FoodieGo CRM. Follow up, re-engage, and build a loyal catering client base that books you by name.
👻 Ghost Kitchen · Add-on

Your restaurant.
Open after hours.
Zero extra front-of-house staff.

You already have the kitchen. You already have the equipment. You already have the skills. What if that same kitchen kept making money after you flipped the sign to "Closed"?

A ghost kitchen lets you operate a completely separate, delivery- and pickup-focused food business out of your existing kitchen — different menu, different hours, different audience — with virtually zero additional overhead. The new generation wants food fast, on their schedule, at 9pm on a Tuesday. They don't care if there's a dining room. They care that the food arrives hot.

$196B
Global ghost kitchen market projected by 2032
30%
Higher profit margins vs traditional restaurants
72%
of consumers don't care if there's a storefront — if the food is good
+30%
Revenue increase possible by adding a virtual brand to your kitchen
What is a ghost kitchen?

A ghost kitchen — also called a dark kitchen, cloud kitchen, or virtual restaurant — is a food business that operates exclusively for delivery and scheduled pickup. No dining room. No waiting staff. No front-of-house costs. Just your kitchen, your food, and customers who ordered ahead. You run it entirely through your FoodieGo storefront, with its own dedicated menu and brand.

How it works for you
1
Set up a ghost kitchen menu on FoodieGo
Create a second menu — evening comfort food, late-night snacks, munchie boxes, family meal kits — separate from your regular daytime offering.
2
Customers order online, ahead of time
They pick a scheduled pickup window — say 7pm, 8pm, or 9pm — or arrange delivery. You know every order before you cook a single thing.
3
Cook to order, hand over at the window
No dining room, no servers, no tables. Just a pickup window or door handoff. One or two kitchen staff handles the entire evening service.
4
Revenue goes straight to you — no commission
Every order through FoodieGo is direct. No platform cut on your ghost kitchen income, just like your regular orders.
🌙 Night Kitchen
By Main Street Cafe · Pickup 6–10pm
Open Now
🔥 Tonight's Menu
Smash Burger Box
Double smash, fries, drink · Serves 1
$18
Family Munchie Pack
4 burgers, 2 sides, 4 drinks · Serves 4
$62
Late Night Snack Box
Loaded fries, wings, dipping sauces
$24
Game Night Bundle
Feeds 6–8 · Mix of everything
$110
Choose pickup time
6:00pm
6:30pm
7:00pm ✓
7:30pm
8:00pm
9:00pm
What a ghost kitchen shift can add
Daytime revenue (regular hours)
$800
Evening ghost kitchen (6–10pm)
+$420
Total day
$1,220 +52% more revenue
What to put on your ghost kitchen menu

Build it from what you already cook.
Think different formats, not a different kitchen.

🍔
Comfort Food Boxes
Burgers, loaded fries, wings — the crowd-pleasers. Pre-packaged, easy to hand over, satisfying every time.
🎮
Game Night & Munchie Packs
Shareable bundles built for groups. Movie nights, sports events, late hangouts. High volume, single order.
🍕
Family Meal Kits
Feed 4–6 people, one order. Midweek dinner solution. Builds loyalty through routine and convenience.
🌮
Late Night Concept Menu
An entirely different menu identity — tacos, ramen, smash burgers — from the same kitchen, different brand.
🥡
Ready-to-Eat Meal Prep
Weekly meal prep orders for busy professionals. Consistent, recurring orders with zero marketing effort once they're hooked.
🍣
Virtual Brand Concept
Launch a second brand entirely — different name, different cuisine, different audience. Test it risk-free before you commit.
🥐
Next-Day Breakfast Pre-Orders
Order your morning coffee and pastry the night before. Ready the moment they arrive. Zero wait, guaranteed sale.
💡
Whatever Works For You
Your kitchen, your concept. Test a new idea in 24 hours with no physical changes. If it sells, scale it. If it doesn't, swap it.
Your kitchen doesn't sleep at 3pm.
Neither should your revenue.
FoodieGo's ghost kitchen add-on sets up in minutes. Separate menu, separate hours, same platform. No extra hardware. No extra staff. Just more sales.
Start Making Sales
Own your neighbourhood. Own your margin.

Your customers are already
looking for a way to come directly to you.

Give them somewhere to go. Your storefront. Your neighbourhood. Your community. If you build it — they will come.

Start Making Sales Or just say hi — Eat@FoodieGo.click →